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Terça-feira, 3 de Maio de 2011
Ten Ways To Attract Angel Funding

 

 Um interessante e útil artigo de Martin Zwilling (na foto), publicado na revista Forbes, com dicas e reflexões úteis a  todos os empreendedores.

 
 “1. Incorporate your business now. If you expect to seek external funding, first incorporate as an S-Corp, C-Corp, or a limited liability company, rather than the more expeditious sole proprietorship or partnership. Corporate entities allow for easy carving up of equity stakes, one reason why unincorporated entities often can't find funding.


 2. Line up an experienced team. There's an adage: "Investors fund people, not ideas." Not only is this dead on, poorly assembled teams are probably the biggest stumbling block in the initial angel-screening process. If the founders are not experienced, find a couple of advisers who are experts in your industry to fill the gap.


 3. Launch a Web site. I don't care what kind of company you are, in today's world, you need a cleanly designed, easy- to-use Web site. If not, you won't be perceived as a real company. Investors routinely troll sites of companies looking for capital to get a feel for their tone and scope, as well as the nature and maturity of their products and services. Also, protect that virtual real estate by reserving the company name on social-networking sites.


4. If you have real intellectual property, defend it. File patents and trademarks. They may or may not be true barriers to entry (first-mover advantage can be more powerful than any patent), but they are often perceived as such. Start the process early, as it takes a while to pound through.” (…)


Continue a sua leitura: http://www.forbes.com/2009/10/27/raising-angel-funding-entrepreneurs-finance-zwilling_2.html


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publicado por Francisco Banha às 12:11
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